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    Insight

    The latest insight on marketing and branding trends across Asia.

    APAC Companies Investing in Customer Experience Seeing Significant Growth
    Singapore

    APAC Companies Investing in Customer Experience Seeing Significant Growth

    Facebook, YouTube, and TikTok to Hit 5.9bn Users in 2020
    UK

    Facebook, YouTube, and TikTok to Hit 5.9bn Users in 2020

    Consumers Dish On Holiday Shopping Plans
    USA

    Consumers Dish On Holiday Shopping Plans

    Mobile Ad Spending Remains Resilient in APAC as Video Remains a Top Priority
    APAC

    Mobile Ad Spending Remains Resilient in APAC as Video Remains a Top Priority

    Online Video Surpasses Traditional Broadcast Viewing in Singapore for First Time
    Singapore

    Online Video Surpasses Traditional Broadcast Viewing in Singapore for First Time

    Hello Virtual Events – Goodbye Boozy Receptions, Blingy Booths, and Glitzy Giveaways
    Insight

    Hello Virtual Events – Goodbye Boozy Receptions, Blingy Booths, and Glitzy Giveaways

    Hong Kong Survey Shows Big Tech Isn’t Trusted With Personal Data, But Consumers Continue to Sign Up
    Hong Kong

    Hong Kong Survey Shows Big Tech Isn’t Trusted With Personal Data, But Consumers Continue to Sign Up

    Top Twitter Video Ads in The Asia-Pacific for September 2020
    APAC

    Top Twitter Video Ads in The Asia-Pacific for September 2020

    The TikTok Ban in Pakistan: A Marketer’s Tale of Woe
    Pakistan

    The TikTok Ban in Pakistan: A Marketer’s Tale of Woe

    COVID-19 Pushes The Philippines eCommerce Sector to Catch Up With Southeast Asian Peers
    Philippines

    COVID-19 Pushes The Philippines eCommerce Sector to Catch Up With Southeast Asian Peers

    The Digitization of Hangul and its Effect on South Korea’s Economic Success
    South Korea

    The Digitization of Hangul and its Effect on South Korea’s Economic Success

    Advertisers in APAC See Programmatic Gains With Lower Ad Fraud Rates in H1 2020
    Insight

    Advertisers in APAC See Programmatic Gains With Lower Ad Fraud Rates in H1 2020

    Global Media Prices Forecast to Remain Deflationary in 2020 But Asia Will See 4.1% Rise
    APAC

    Global Media Prices Forecast to Remain Deflationary in 2020 But Asia Will See 4.1% Rise

    Influencer Insights: Sophia the Robot on Being an Influencer, Working With Brands, and More
    Hong Kong

    Influencer Insights: Sophia the Robot on Being an Influencer, Working With Brands, and More

    How Marketers Can Adapt to the Evolving Pandemic and the New Normal
    Insight

    How Marketers Can Adapt to the Evolving Pandemic and the New Normal

    Let’s Encounter the ‘New Normal’ for Nepal 2020
    Nepal

    Let’s Encounter the ‘New Normal’ for Nepal 2020

    Twitter Charts Growth of KPop as One of its Most Popular Topics
    Singapore

    Twitter Charts Growth of KPop as One of its Most Popular Topics

    What is the Next Step for OTT Platforms and How Will They Evolve in the Future?
    Partner Content

    What is the Next Step for OTT Platforms and How Will They Evolve in the Future?

    Chinese Consumers Increasingly Prioritize Immune Health
    China

    Chinese Consumers Increasingly Prioritize Immune Health

    Top Twitter Video Ads in The Asia-Pacific for August 2020
    APAC

    Top Twitter Video Ads in The Asia-Pacific for August 2020

    85% Rise in Branding Campaigns in Southeast Asia Amid COVID-10
    Insight

    85% Rise in Branding Campaigns in Southeast Asia Amid COVID-10

    Marketers Must Seize Potential to Virtualize Beyond Digital Events
    Insight

    Marketers Must Seize Potential to Virtualize Beyond Digital Events

    COVID Effect on Data Assets — How Can Marketers Pandemic-Proof Their Data?
    APAC

    COVID Effect on Data Assets — How Can Marketers Pandemic-Proof Their Data?

    Bans on Chinese Products Validates China’s Global Competitiveness Says Report
    China

    Bans on Chinese Products Validates China’s Global Competitiveness Says Report

    Steering Brands and Offering Leadership During a Global Crisis
    Insight

    Steering Brands and Offering Leadership During a Global Crisis

    Research Looks at How Brands Can Better Connect Visually with SE Asian Audiences
    Southeast Asia

    Research Looks at How Brands Can Better Connect Visually with SE Asian Audiences

    Latest from PR Newswire


    featured

    Ogilvy Health Promotes Kate Cronin to Global CEO
    News

    Ogilvy Health Promotes Kate Cronin to Global CEO

    Facebook, YouTube, and TikTok to Hit 5.9bn Users in 2020
    UK

    Facebook, YouTube, and TikTok to Hit 5.9bn Users in 2020

    One Under 30: Young Marketer Spotlight – Rohan Kapoor
    India

    One Under 30: Young Marketer Spotlight – Rohan Kapoor

    Mobile Ad Spending Remains Resilient in APAC as Video Remains a Top Priority
    APAC

    Mobile Ad Spending Remains Resilient in APAC as Video Remains a Top Priority