Australian superannuation fund, Rest, has launched a new campaign film via creative agency Reunion that emphasizes their mission to keep things simple.
In the funny 30-second spot, we see a woman with her family pondering how simple it might be to make a stylish birthday cake.
Turns out, it’s not so simple.
Check it out.
YouTube
Credits
Rest
- Andrew Ford, General Manager – Brand & Marketing
- Chris Pocock, Head of Brand & Content
- Georgina Ashley, Senior Brand Manager
- Sinem Kalenderoglu, Brand and Content Specialist
Creative Agency
- Creative agency: REUNION
- Co CEO & Co Founder: Justin Hind
- Co CEO & Co Founder: Steve Knowles
- Creative Partner: Ollie Beeston
- Senior Designer/Artworker: Gene Stapleton
- Client Partner: Claire Hawksford
- Senior Account Director: Tizz Wilson
Production
- Production House – MOFA
- Director – Yianni Warnock
- Executive Producer – Llew Griffiths
- Producer – Lib Kelly
- Director of Photography – Ross Giardina
- Post House – The Editors
- Editor – Mark Burnett
- Sound Production – Rumble
- Sound Designer – Daniel William
Media
- Media agency – Custom Media
- Group Account Director – Matt Jones
- Media Analyst – Reina Yuguchi
- Head of Digital – Richard Warwick
