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Creative Work

Flipkart Brings Back ‘SASA LELE’ With Another Fun Campaign Film

Flipkart and Kinnect are back with SASA LELE 2.0, a summer sale campaign built around the concept of a "Sale pe Sale"...

Typography Awards

Type Directors Club Announces TDC72 Finalists from 40 Countries

The Type Directors Club has named 161 TDC72 finalists from 40 countries, ahead of the first-ever presentation of its new Gold, Silver,...

Creative Work

Magawa the Landmine-Detecting Rat Gets a Monument in Cambodia

TBWA\Singapore, APOPO, and Kohlective Cambodia have unveiled a permanent stone monument in Siem Reap honoring an African giant pouched rat whose work helped clear more than 141,000 square metres of landmine-contaminated land.

The Latest

The Social CliQ

The Social CliQ Merges Content Agency, Appoints Isabella Biffi as GM

WPP Media

Havells India and WPP Media Launch ‘Havells mYOUsic’ to Discover and Nurture Grassroots Musical Talent in India

Manifest

Manifest Raises $2M in Pre-Seed Funding

Loopie

Loopie Marks First Anniversary With Month-Long ‘Loopie Whoopie’ Campaign

APAC Stevie Awards

Dermorepubliq Billboard Campaign Wins Gold at 2026 Asia-Pacific Stevie Awards

Insight

Edelman Trust Barometer Finds ‘Widespread Insularity’ Across Asia-Pacific

The Edelman Trust Barometer 2026 report unveils an insular trust mindset in APAC. On average, two in three people...

Creative Work

Samsung Partners With ‘The Devil Wears Prada 2’ for Galaxy S26 Ultra Campaign

Samsung and Google also produced a series of creative spots set in The Devil Wears Prada 2 universe, centered...

Creative Work

Magawa the Landmine-Detecting Rat Gets a Monument in Cambodia

TBWA\Singapore, APOPO, and Kohlective Cambodia have unveiled a permanent stone monument in Siem Reap honoring an African giant pouched rat whose work...

Creative Work

Flipkart Brings Back ‘SASA LELE’ With Another Fun Campaign Film

Flipkart and Kinnect are back with SASA LELE 2.0, a summer sale campaign built around the concept of a "Sale pe Sale"...

Typography Awards

Type Directors Club Announces TDC72 Finalists from 40 Countries

The Type Directors Club has named 161 TDC72 finalists from 40 countries, ahead of the first-ever presentation of its new Gold, Silver,...

Insight

Edelman Trust Barometer Finds ‘Widespread Insularity’ Across Asia-Pacific

The Edelman Trust Barometer 2026 report unveils an insular trust mindset in APAC. On average, two in three people in the region...

Creative Work

Samsung Partners With ‘The Devil Wears Prada 2’ for Galaxy S26 Ultra Campaign

Samsung and Google also produced a series of creative spots set in The Devil Wears Prada 2 universe, centered on Circle to...

The Latest

The Social CliQ

The Social CliQ Merges Content Agency, Appoints Isabella Biffi as GM

WPP Media

Havells India and WPP Media Launch ‘Havells mYOUsic’ to Discover and Nurture Grassroots Musical Talent in India

Manifest

Manifest Raises $2M in Pre-Seed Funding

Loopie

Loopie Marks First Anniversary With Month-Long ‘Loopie Whoopie’ Campaign

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Creative Work

Loopie

Loopie Marks First Anniversary With Month-Long ‘Loopie Whoopie’ Campaign

Loopie celebrated its first anniversary with 'Loopie Whoopie,' a month-long campaign that included a store launch event in Pune and...
PepsiCo

Lay’s Opens a Potato-Themed Restaurant in Shanghai

Lay's collaborated with Michelin-starred chef Francesco Bonvini and chef Tian Shuai on a limited-time menu structured around the potato's journey...
Innored

Gatorade Didn’t Film a New Ad With Son Heung-min. That Was the Point

Ahead of what could be his final World Cup, Son Heung-min's biggest sponsor gave him something unusual: time.
Uncommon

Spike Lee Directs Airwallex’s ‘Who Are Ya?’ Campaign Film with Arsenal

Melbourne, Australia-founded Airwallex and Arsenal have launched “Who Are Ya?,” a two-minute advertising film directed by and starring Academy Award-winning...

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Agency News

The Social CliQ

The Social CliQ Merges Content Agency, Appoints Isabella Biffi as GM

The Social CliQ has integrated sister agency The Content CliQ and named Isabella Biffi as general manager of the unified...
WPP Media

Havells India and WPP Media Launch ‘Havells mYOUsic’ to Discover and Nurture Grassroots Musical Talent in India

The program will cover singing, lyric writing, music composition, and music direction. Shortlisted participants will take part in an immersive...
Manifest

Manifest Raises $2M in Pre-Seed Funding

Manifest, an AI-powered operational intelligence platform for agencies, has launched with $2 million in pre-seed funding led by Brand Fund...
APAC Stevie Awards

Dermorepubliq Billboard Campaign Wins Gold at 2026 Asia-Pacific Stevie Awards

Dermorepubliq wins Gold Stevie at 2026 Asia-Pacific Stevie Awards for PR influencer and billboard campaign with Uniquecorn Strategies generating online...

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Brand news

Loopie

Loopie Marks First Anniversary With Month-Long ‘Loopie Whoopie’ Campaign

MINISO

MINISO Expands Immersive IP-Based Store Formats with New Openings in Asia

Korean Air

Korean Air Reviewing Policy Requiring Cabin Crew Wear Heeled Shoes

Samsung

Samsung Art Store Introduces 22 Works by Tamara de Lempicka

Samsung

Samsung Partners With AnyMind Group to Boost Live Commerce in Eight Markets

UNIQLO

UNIQLO Announces Cecilie Bahnsen Collaboration

Agoda

Agoda Launches Trio of Humorous Films for its ‘What a Save!’ Campaign

HSBC

HSBC Celebrates 50 Years of Hong Kong Sevens With City-Wide Super Fan Campaign

featured

AI in Asia

Shavonne Wong – ‘Each medium has taught me something different about creativity itself’

The Singapore-based new media artist shares her work and insights on creativity, technology, and the evolving role of AI.

featured

Interviews

Douglas Nicol on ‘AI Anxiety’ and What Marketers Can Do About it

A conversation with the co-founder Australian Centre for AI in Marketing about understanding ‘AI anxiety’ and preparing future-ready teams for the AI...

featured

T8 Creations

Chris Ryan and Harry Llufrio on What T8 Co-Create Means for In-House Creativity

Following the recent launch of T8 Co-Create, the T8 Creations co-founders discuss how the initiative aims to strengthen in-house design teams.

featured

McCann Singapore

Elizabeth Tan on Humor, Play, and the New Language of Authenticity

McCann Singapore's Behavioral Sciences and Insights Manager on how brands are expressing authenticity through humor, play, and joyful imperfection.

featured

Inner Chapter

Jun Bae on South Korea’s Diverse Youth Culture and What Brands Should Know

From the interplay between K-pop and indie scenes to shifting travel habits and analogue nostalgia, Inner Chapter’s Jun Bae shares insights on...

featured

Dentsu APAC

Creative Dive: Alice Chou on Taiwan’s ‘Unfreeze My Rights’ Campaign

"We knew this was a sensitive topic. So we didn’t try to overwhelm people with mass messaging. We lit sparks instead –...

featured

Havas Red

Q&A: Steve Fontanot on the New Reality of CEO Visibility and Influence

Following the release of Havas Red’s recent white paper, the Commercial Managing Director for APAC unpacks the currents that are reshaping executive...

featured

Interviews

Gretchen Moore on Hilton’s Record-Breaking Campaign and ‘The Stay’ Strategy

Hilton's Vice President of Marketing and Loyalty for Asia Pacific shares insights on Hilton’s storytelling and the heritage brand’s presence across the...

featured

Epica Awards

Thasorn ‘Pete’ Boonyanate: Bringing the Spice to Thai Advertising

What’s the magic formula that makes Thai advertising so entertaining? One of its greatest practitioners shares his thoughts with Mark Tungate.

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Indian Design in Focus

Smita Thomas – ‘Design is at its most radical when it reconsiders value itself’

Indian Design in Focus: A conversation with the Principal Designer at interior design and content studio Multitude of Sins, on reimagining space,...

featured

amp sound branding

Q&A: Reiner Erlings on Why Sonic Branding Matters More Than Ever

Sound insights from the leader of Landor and amp’s sonic branding team across MEA and APAC on building consistent, authentic identities.

featured

Campaign Dive

Anthony Elgamal on ‘The 3rd Opinion’ and Empowering Patients in Asia Pacific

The Johnson & Johnson initiative, ‘The 3rd Opinion’, focuses on empowering patients and strengthening shared decision-making across Asia Pacific healthcare.

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Interviews

Prasad

IWD Voices: Kavita Prasad – ‘The Future Should Be About Capability, Not Assumption’

Tata Group

Amitabh Sarkar on Why the Proof Matters More Than the Promise

Yellow

Creative Leaders Corner: Shrey Doshi, Founder and Creative Director at Yellow

NY Festivals

Takaya Hoshi on Japan’s Creative Scene, Risk-Taking, and Work That Connects

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Insights

Edelman

Edelman Trust Barometer Finds ‘Widespread Insularity’ Across Asia-Pacific

The Edelman Trust Barometer 2026 report unveils an insular trust mindset in APAC. On average, two in three people in...
Google

Gen Z are Google’s Most Active Users as AI Reshapes How People Find Things

Gen Zs are the heaviest users of Search. Signed-in users globally aged 18 to 24 now issue more daily queries...
Brand Finance

DBS Leads Singapore’s Most Valuable Brands as Changi Airport Tops Brand Strength Index

DBS retains its position as Singapore's most valuable brand for the 14th consecutive year, with brand value up 8% to...
WARC

Consumers Turning to Small Comforts Amid Financial and Geopolitical Pressures

Financial stress is driving consumers toward more intentional spending, with WARC's 2026 Global Consumer Trends report finding that half of...

March - April

Prasad

IWD Voices: Kavita Prasad – ‘The Future Should Be About Capability, Not Assumption’

Busan English Broadcasting

IWD Voices: Laura McLuckie – ‘Real Progress Requires Action and Genuine Listening, on Loop’

Integral Ad Science

IWD Voices: Jessica Miles – ‘The Next Generation Is Watching What We Build Now’

ISST

IWD Voices: Tanvi Lunawat – ‘When Women Support and Uplift Each Other, We Create Stronger Communities’

Finn Partners

IWD Voices: Joyce Liong – ‘You Have to Keep Speaking Up Until Your Value Becomes Undeniable’

TCMC

IWD Voices: Farheen Belgaumwala – ‘True Fairness Means Designing Systems That Enable Everyone to Thrive’

Yugap Wellness

IWD Voices: Yashna Garg – ‘Fairness isn’t Sameness. It’s Context’

Balancehero India

IWD Voices: Manika Mittal – ‘Equitable Workplaces Are Rarely Created by Statements Alone’

read more

Nov. 10 - 25

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Indian Design in focus

The Logic of More: The Evolution of Maximalism in India

Asha Sairam – ‘We have a rich tradition of design and craft to draw from’

Roshni Kavina – ‘Following customs is a trend and embracing heritage is pride’

Neha Tulsian – ‘Design is not about style, it is about change and possibility’

Nischal Abhaykumar – ‘Function and beauty emerge together when design decisions are honest’

Khushboo Bansal – ‘Indian design is defined by its ability to absorb complexity’

India’s Design Advantage in the Age of AI: Temporal Resilience

Kuntal Vyas Aggarwal – ‘I begin every project by acknowledging the spirit of the space itself’

More

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