Insight

James Bernardo discusses how EA’s new advertising network is making in-game advertising more accessible for brands—and what it means for marketers across...

Leadership Moves

Monks has appointed Scott McBride as Managing Director of Southeast Asia, based in Singapore, reporting to Kenny Griffiths as part of the...

Interviews

The Head of Digital Production at McCann Singapore discusses AI bias, prompting for inclusion, and the role prompts play in shaping more representative AI outputs.

The Latest

Insight

Rebel & Soul's new whitepaper uses a six-month neuroscience study to show why engagement metrics fail to predict whether...

Leadership Moves

OMD China has appointed Maggie Mu as CEO and Laura Liang as COO, with both executives taking on new...

Interviews

The Head of Digital Production at McCann Singapore discusses AI bias, prompting for inclusion, and the role prompts play in shaping more...

Insight

James Bernardo discusses how EA’s new advertising network is making in-game advertising more accessible for brands—and what it means for marketers across...

Leadership Moves

Monks has appointed Scott McBride as Managing Director of Southeast Asia, based in Singapore, reporting to Kenny Griffiths as part of the...

Insight

Rebel & Soul's new whitepaper uses a six-month neuroscience study to show why engagement metrics fail to predict whether brand experiences are...

Leadership Moves

OMD China has appointed Maggie Mu as CEO and Laura Liang as COO, with both executives taking on new leadership roles effective...

Creative Work

Directed by Jessie Zinn, the campaign unfolds across four films that position the Dubai beachfront destination through a series of...
After a tourist took to Reddit asking how to “silence” the coquí—describing its distinctive nighttime call as annoying—Puerto Rico responded...
Set to Peer Gynt Suite No. 1, Op. 46: IV, the spots reinforce the message to pop anything but your...
Creative agency TBWA HAKUHODO has been awarded a Silver Lion in the Innovation category at the Cannes Lions International Festival...

Agency News

IAMAI has appointed JioStar Sports CEO Ishan Chatterjee as chairman of its Digital Entertainment Committee, succeeding Kiran Mani.
OMD China has appointed Maggie Mu as CEO and Laura Liang as COO, with both executives taking on new leadership...
DMAP's Boomerang Awards expands into Southeast Asia for 2026, introducing a two-year eligibility window and an October ceremony at Sheraton...
Monks has appointed Scott McBride as Managing Director of Southeast Asia, based in Singapore, reporting to Kenny Griffiths as part...

Brand Asia News

Interviews

McCann Singapore

Jose Siojo on AI Bias, Inclusion, and Why the Prompt is the Brief

Written from Within

Gaming in Asia: Why Brands Have to Earn Their Place in Gaming Culture

Assembly

Stephanie Wong on How AI is Reshaping Brand Discovery Before the Click

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Insights

After a tourist took to Reddit asking how to “silence” the coquí—describing its distinctive nighttime call as annoying—Puerto Rico responded...
Gopa Kumar Menon explores why AI is exposing the limits of marketing silos and why the next decade will be...
James Bernardo discusses how EA’s new advertising network is making in-game advertising more accessible for brands—and what it means for...
Rebel & Soul's new whitepaper uses a six-month neuroscience study to show why engagement metrics fail to predict whether brand...

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