Branding in Asia - What's Up in Asia's Ad World

What's up in Asia's Ad World

Accenture Song Appoints Tara Ford Chief Creative Officer of Growth Markets

Dec 4, 2023

All of the 2023 Christmas Ads We Could Find So Far – With Updates

NRMA Insurance Launches New Installment of the ‘Until Then’ Campaign

The Sun Plays Horror Movie Killer in Queensland Health Safety Campaign

‘Sleigh’ the Holiday Season with Memorable Shopping Experiences

Dec 4, 2023

Accenture Song Appoints Tara Ford Chief Creative Officer of Growth Markets

The role will see Ford retaining her position as Chief Creative Officer of The Monkeys Sydney.

‘Sleigh’ the Holiday Season with Memorable Shopping Experiences

While sales and deals matter, people actively seek moments of joy and comfort and brands that deliver experiences.

Campaign Challenges Drink Driving Myths – ‘Stop Kidding Yourself’

NRMA Insurance Launches New Installment of the ‘Until Then’ Campaign

The Sun Plays Horror Movie Killer in Queensland Health Safety Campaign

Digital Food & Beverage Asia Summit 2024 Set to Elevate F&B Industry’s Digital Sphere

TikTok Awards VMLY&R Shop Business for Southeast Asia Mega Shopping Day Campaigns

CelcomDigi Appoints OMD Malaysia to Media Duties

4AM Worldwide Wins Keydemand Digital Marketing Mandate

Campaign Challenges Drink Driving Myths – ‘Stop Kidding Yourself’

Dec 4, 2023

NRMA Insurance Launches New Installment of the ‘Until Then’ Campaign

Dec 4, 2023

The Sun Plays Horror Movie Killer in Queensland Health Safety Campaign

Dec 4, 2023

National Drag Racing Championship Launches Media Campaign For Summer Racing Series

Dec 4, 2023

Air New Zealand Releases Action-Packed ‘The Great Christmas Chase’

Dec 1, 2023

Dhara Campaign Highlights the Power of Food and Honest Conversations

Dec 1, 2023

Digital Food & Beverage Asia Summit 2024 Set to Elevate F&B Industry’s Digital Sphere

Dec 4, 2023

TikTok Awards VMLY&R Shop Business for Southeast Asia Mega Shopping Day Campaigns

Dec 4, 2023

CelcomDigi Appoints OMD Malaysia to Media Duties

Dec 4, 2023

4AM Worldwide Wins Keydemand Digital Marketing Mandate

Dec 4, 2023

TikTok Awards VMLY&R Shop Business for Southeast Asia Mega Shopping Day Campaigns

Dec 4, 2023

CelcomDigi Appoints OMD Malaysia to Media Duties

Dec 4, 2023

4AM Worldwide Wins Keydemand Digital Marketing Mandate

Dec 4, 2023

Accenture Song Appoints Tara Ford Chief Creative Officer of Growth Markets

Dec 4, 2023

Interview: Barbara Paloc, Chief Creative Officer – Dentsu Creative France

Dec 1, 2023

Q&A: Arthur Altounian – Insights on Influencer Marketing Trends in APAC

Nov 27, 2023

Q&A: Jennie Johnson on Southeast Asia Travel Trends and Effective Brand Engagement

Nov 2, 2023

Q&A: Ryan Dickinson – ‘There are so Many Different Touchpoints Where a Brand is Heard’

Oct 17, 2023

Q&A: Matt Farrington – The Speed of Change Agencies and Brands Currently Face is Unlike Anything That’s Come Before

Oct 10, 2023

Q&A: Sapna Chadha – ‘We See AI Designed to Supercharge Agencies and Advertisers’ Capabilities’

Oct 5, 2023

Creative Leaders Corner: Ng Tian It – ‘Human Care and Soul are Still Imperative’

Oct 2, 2023

Q&A: Lars Voedisch – Transparency, Authenticity, and Trust are Crucial in ESG Communications

Sep 28, 2023

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Facebook Most Popular Platform Among Social Media Shoppers in Singapore

Dec 4, 2023

‘Sleigh’ the Holiday Season with Memorable Shopping Experiences

Dec 4, 2023

78% of Marketers Working with an In-House Agency says New Research

Nov 30, 2023

Brand Growth in Period of Stagnation Says Interbrand’s 2023 Best Global Brands Ranking

Nov 30, 2023

Online Advertising Reaches $3.732 Billion for September Quarter

Nov 30, 2023

Humanizing Brands in an Age of Distrust

Nov 28, 2023

Digital on the Rise but Traditional TV Still Dominates Ad Budgets Says Nielsen

Nov 27, 2023

Eight Principles of Good Design

Nov 27, 2023

One Under 30: Young Creative Spotlight – David John Pilkington

One Under 30: Young Marketer Spotlight – Muhammad Ali Khan

One Under 30: Young Creative Spotlight – Irfan Zayanto

One Under 30: Young Creative Spotlight – Sandie Chan

One Under 30: Young Marketer Spotlight – Yoonjo Jeong

One Under 30: Young Creative Spotlight – Steffi Lee Jia Sin

One Under 30: Young Marketer Spotlight – Martien Hakim

One Under 30: Young Marketer Spotlight – Aahant Singh

Induction Brands in Professional Kitchens Grow With Consumer Preferences for Eco-Friendly Options

Q&A: Venkata Bhonagiri – Brands are Trying to be More Responsible on Their Journey to Connect and Create Experiences

Mintegral Joins Google AdMob as a Bidding and Waterfall SDK Network

Q&A: Kestrel Lee – Integrated Solutions, Creative Lead at Dentsu China

Creative Insights With Mattias & Stefan Ronge – Edelman EMEA