Happy New Year

We’ll be out for the Lunar New Year holiday. Wishing you and yours a joyful, prosperous, and meaningful Year of the Horse.

Creative Work

Giant out-of-home cut-outs of elite and everyday athletes by Nike have started appearing at landmarks around Mumbai.

Insight

Tracy Shim explores how Korean tradition moved from something to be preserved into something Gen Z actively chooses, reshapes, and integrates into everyday life—at home and on the global stage.

The Latest

Awards

Winners have been announced in the thirteenth annual Asia-Pacific Stevie Awards, the annual awards program that recognizes innovation in...

Creative Work

Škoda’s Vietnam campaign, created with Happiness Saigon, reframes car ownership as a lived experience, highlighting everyday use over pristine...

Insight

Tracy Shim explores how Korean tradition moved from something to be preserved into something Gen Z actively chooses, reshapes, and integrates into...

Happy New Year

We’ll be out for the Lunar New Year holiday. Wishing you and yours a joyful, prosperous, and meaningful Year of the Horse.

Creative Work

Giant out-of-home cut-outs of elite and everyday athletes by Nike have started appearing at landmarks around Mumbai.

Awards

Winners have been announced in the thirteenth annual Asia-Pacific Stevie Awards, the annual awards program that recognizes innovation in the workplace across...

Creative Work

Škoda’s Vietnam campaign, created with Happiness Saigon, reframes car ownership as a lived experience, highlighting everyday use over pristine preservation.

Creative Work

MSD Vietnam and Dentsu Creative launch “Take Charge, Not Take Chance” Tết campaign to promote HPV prevention through culturally relevant...
"When we noticed one of Australia’s toughest utes had vanity mirrors, that obviously needed to be explored.”
The narrative follows a car wash attendant who imagines the lives he might live behind the wheel of each MINI...
The campaign was created with local teams, with each country to lead with its own cultural stories, symbols, and rituals.

Agency News

Winners have been announced in the thirteenth annual Asia-Pacific Stevie Awards, the annual awards program that recognizes innovation in the...
The globally awarded, full-service creative agency from Europe expands into Asia through a strategic venture partnership.
Amplify has appointed Jordan Dale as Global Creative Director, relocating him to Sydney to support creative growth across APAC and...
Havas ANZ has appointed Olly Taylor as Chief Strategy Officer, expanding his remit to lead integrated strategy across the Group’s...

Brand news

Interviews

Candy Street

One Under 30: Young Creative Spotlight — Kaie Slater

Epica Awards

Thasorn ‘Pete’ Boonyanate: Bringing the Spice to Thai Advertising

APAC Stevie Awards

Q&A: Claire Vanessa Lim – ‘Growth strategies have to meet people wherever they are’

Interviews

Q&A: Tuhina Pandey – ‘The post-AI marketer must think like an anthropologist and build like an architect’

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Insights

Tracy Shim explores how Korean tradition moved from something to be preserved into something Gen Z actively chooses, reshapes, and...
Tushar reflects on the industry’s shift from experimentation to clarity, the growing premium on taste and point of view, and...
Jobstreet by SEEK’s study finds burnout, purpose gaps, and inequality are behind Singapore’s rank as one of the lowest workplace...
The TikTok whitepaper reveals that APAC's Creator Commercial Contribution is projected to reach US$1.2 trillion by 2030, up 1.4 times...
A conversation with the Partner and Principal Architect at The Purple Ink Studio in Bengaluru, exploring the studio’s non-linear approach,...
A conversation with the Founder and Principal Designer of Open Atelier Mumbai about the intricacies of Indian design, the influence...
Insights from the Founder and namesake of Bangalore-based Gaurav Roy Choudhury Architects on questioning norms, pursuing honesty in design, and...
Insights from the Co-founder and Director of Elephant Design on what sets Indian design apart, how traditional influences shape the...
A conversation with the founders of House of Katha about duality in Indian design, the role of creative coding, and...
At the end of the day, we are all chasing connections, and reconnecting with craft is a means to make...
The Principal Architect & Co-founder of Mu Design on what sets Indian design apart, how traditional influences shape her work,...
As Indian consumers have become more exposed to global design standards, their expectations have risen. They seek authenticity, simplicity, and...

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