Influencer Insights

21 Articles

Over 97% of brands identify content creators as influencers, highlighting the shift away from traditional celebrities as influencers toward a new reality...
Southeast Asia presents a unique combination of factors that make it ripe for influencer marketing success. A young, digitally-native population with high...
According to the findings, 96% of the creator economy is yet to be tapped into and properly utilized. "The findings in this...
This time we feature Meghna Kamdar, a banker turned Baker-FoodBlogger widely followed across YouTube with over 1 million followers and Instagram where...
The report covers six markets in the region: Singapore, Malaysia, Thailand, Vietnam, Indonesia and the Philippines
Eleven International caught up with the popular influencer to get his thoughts on how brands can work with him on successful collaborations....
Virtual influencers come with some major benefits and drawbacks for brands looking to uplevel their influencer marketing strategies.
This week we feature Jannat Zubair Rahmani, a 21-year-old actress, and influencer based in Mumbai with nearly 49 million followers across Instagram...
This week we feature Anushka Rathod, a 24-year-old influencer based in Bangalore with 571K followers on Instagram and 229K on YouTube. She...
This week we feature comedian Regan Roell (Just The Norms), a 32-year-old influencer from Mangere, South Auckland with 40oK followers across Instagram,...
This week we feature Shivanshu Agrawal, a 23-year-old influencer from India with an impressive 1.2 million followers on Instagram where he covers...
This time we feature Rec•Create. Founded by Allison Barretto and Bob Guarina, Rec•Create "stars your ordinary Filipino and their more than ordinary...

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