MSL, Publicis Groupe’s strategic communications, has tapped Sahil Chopra as Chief Operating Officer for Publicis Consultants Asia (PCA).
In the new role, Chopra is tasked with overseeing strategic guidance and delivery of core services to client organizations in the entertainment, consumer, and technology sectors.
In a more recent role, Chopra was Vice-President of Marketing and Communications at Stanza Living. During his career, both with brands and agencies, he has advised many global corporations on executing effective communication, social media and purchase consideration strategies.
He has been instrumental in designing and executing end-to-end consumer and influencer immersion programs for corporations that include General Motors, Ford, Sony Sports, Ola, LaLiga, Red Bull, among others MSL said.
“I am super excited to have Sahil join our team back. This appointment is strategic to our business needs at MSL, aimed at accelerating very specific communication and business needs of our clients,” said Amit Misra, CEO, MSL South Asia.
“I am certain that Sahil will drive modern business communication impact and lead Publicis Consultants Asia to newer heights,” he added.
“Category leaders operate in high-velocity environments and have a very specific way of working that requires specialists to meet their communication needs as these are tied to business outcomes,” added Viju George, Managing Director, PCA.
“I am confident that Sahil has the understanding, the commitment to serve diverse needs of client organizations, and I am pleased to have Sahil a part of our team,” he added.