Leo Burnett Group Malaysia CEO Tan Kien Eng today announced that Eswari Kalugasalam Lawson will take over as public relations director for Arc Worldwide.
In her new role, Lawson has been tasked with leading the public relations division of Leo Burnett.
”Eswari brings extensive experience in public relations and communications, and keen understanding of the business and challenges from the agency as well as client’s point of views, having worked on both sides,” said Tan.
“Over the last few years, our PR division has grown from strength to strength, winning multiple local and regional awards. Eswari’s key priorities are to continue to drive this successful momentum further and take the agency to the next level while working ever more closely with the Leo Burnett Group as part of an integrated communications company.”
After starting her career as a journalist, Lawson has more than 20 years of experience in corporate communications and business development in profit and not for profit organisations including corporate communications roles, in various capacities, at Titan Chemicals, Asian Strategy and Leadership Institute, World Islamic Economic Forum Foundation and The ICLIF Leadership and Governance Centre. As practice lead for corporate and finance, Lawson has also advised local and international C-suite business leaders on strategic corporate positioning.
