Vizeum, part of Dentsu Aegis Network, has opened an office in Ho Chi Minh, that will be led by Navin Dhanpal, newly appointed Executive Planning director, Vizeum Vietnam and Executive planning director, Dentsu media Vietnam.
The new office brings together the entire Vizeum team in the market. Vizeum Vietnam is currently servicing Dentsu Aegis Network Vietnam’s latest and biggest client win, Abbott, on top of other clients including Manulife and Panasonic.
Kristian Barnes, CEO of Vizeum APAC, said, “Vietnam’s ad spend continues to grow in the region and with the latest shift in consumer trends towards Media+ solutions, we see a strategic opportunity for Vizeum to capitalize on. The launch of the new office allows Vizeum to position itself strategically in the centre of a dynamic market that will allow us to show our potential.”
“The people in Vietnam are living in a digital landscape and marketeers are looking for solutions that go beyond our original understanding of media. This is a big challenge for Vizeum Vietnam but an even bigger opportunity for us to support our key clients in the market by driving business growth and results,” said Navin.
Prior to his appointment, Navin was holding dual roles as Executive Director at Vizeum Vietnam and Executive Planning Director at Dentsu Aegis Network, and brings with him over 14 years of experience in the industry in media planning and client business management.
Currently the fastest growing media network in the world, as reported by RECMA, Vizeum’s expansion into Vietnam is a continuation of its determined growth. The new office extends Vizeum’s APAC footprint and grows the brand’s network to 18 offices in the region.