Vietnam’s 333 Beer and Dentsu Create Three Hundred Thirty-Three Beats of Love


Vietnam’s biggest beer brand, 333, pronounced in Vietnamese “Ba Ba Ba”, has a new campaign aimed at younger drinkers. It’s the standard scripting: hero guy and a girl miss each other. Will fate bring them back together?

Dentsu Vietnam depicts his heartbeat in the form of an onomatopoeia “ba ba ba”.


 
The Staff

The Staff

Gettin' it done, when the done needs gettin'.

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