Quantcast has appointed Tom Weaving as its new Managing Director for Southeast Asia. Weaving is tasked with driving revenue growth across Southeast Asia, with a priority on Singapore, Hong Kong, and other emerging markets. He will report to recently appointed Vice President for APAC, Paul Sigaloff.
Weaving, who will be based in Singapore, has more than a decade of experience in programmatic advertising, business development and sales leadership across Southeast Asia and broader APAC markets.
Prior to joining Quantcast, Weaving spent nearly eight years at The Trade Desk, most recently as Senior Director of Business Development for South and Southeast Asia. In the role, he led the growth of The Trade Desk’s Southeast Asian business and fostered a collaborative, high-performance culture that was recognized as runner-up for The Trade Desk’s APAC Sales Team of the Year.
“Tom has a proven track record of building and leading high-performing commercial teams and driving commercial growth,” said Sigaloff.
“This is an exciting appointment for Quantcast as we continue to build our presence across the region.”
“Southeast Asia is at a pivotal inflection point in its digital maturity and brands need performance more than ever,” added Weaving.
“I’m energised to lead our team in unlocking new levels of performance for our clients, ensuring they what they need to thrive in this complex landscape. Quantcast’s AI-powered platform helps advertisers cut through complexity, and I look forward to working alongside Paul and the wider APAC team to grow our presence here and build a team that puts clients’ performance first.”
A key part of Weaving’s role focuses on rolling out Quantcast’s recently launched Q+ product.
The appointment follows the recent announcement of Paul Sigaloff as Quantcast’s new Vice President for APAC.
