Social

287 Articles

A lot has changed this quarter in the world of social media but here are four that we think deserve attention as...
ELLE India's new video campaign, in partnership with WEvolve Global, aims to break India's gender inequality views
Facebook's video streaming stats plummeted by 94% after Nielsen changed the way they are measured in the wake of the misreporting scandal...
Pepsi, T-Mobile and Mr. Clean are at the top of the most mentioned brands on Twitter during this year's live telecast of...
Snapchat is being accused lying about its user numbers to mislead investors ahead of a possible initial public offering that has been...
Snapchat parent company Snap has acquired San Francisco-based ad tech company Flite. This according to several sources familiar with the deal, reports...
All of your marketing efforts build on your branding. However, attributing where the brand recognition is coming from can often be difficult.
Facebook has been given a warning that to regain the trust of marketers worldwide it should use third party verification of its...
The problem for publishers and brands is the unreliability of the platform to accurately measure audience engagement and reach.
Working off Facebook’s third quarter results, SocialFlow, a social media optimization firm has concluded that each Facebook user is worth approximately $15.25...
In honor of the death of Thailand's King Bhumibol Adulyadej, Facebook has made the rather unusual move of pausing all ads on...

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