Zeno Health has awarded its mainline and digital creative duties to Dentsu Impact India following a multi-agency pitch. Dentsu Impact aims to build a strong foothold for the brand in the growing retail and online pharmacy space across the country.
“The rise of online pharmacies in the healthcare segment has been phenomenal,” said Amit Wadhwa, President, Dentsu Impact.
“We are excited to partner with Zeno Health, an omnichannel player in this segment whose focus is to build a holistic healthcare environment that is accessible and affordable to all. We are looking forward to creating some great work, together.”
The agency will kickstart the partnership with the launch of a campaign in Mumbai.
“We are delighted to introduce Zeno Health, the chain of pharmacies that can be trusted to take only the very best care of you. In this era of online and offline pharmacies, we look forward to helping Zeno Health become a part of every Indian’s life,” added Anupama Ramaswamy, Managing Partner and National Creative Director, Dentsu Impact.
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