Worry Not What Might Ail You – ‘There’s a Chemists’ Own For That’

Client

Arrotex

Agency

Saatchi & Saatchi Australia

Australia’s over-the-counter medication brand, Chemists’ Own, is here to assure you that for much of what might ail you, “There’s a Chemists’ Own For That”.

The series of spots mark the debut campaign by Saatchi & Saatchi Australia and highlights the pharmaceutical firm’s diverse selection of daily remedies as viable alternatives to established brands, helping to bolster pharmacists’ ability to “offer equally effective, cost-conscious options to their customers,” says the brand.

Arrotex General Manager – Marketing, Health, Daniela Priekopa adds: “We have high hopes that this campaign will drive permission for us to be in the conversation at the counter.”


 

“With the cost-of-living crisis really starting to pinch, it’s the perfect time for Chemists’ Own to be front of mind for customers,” said Saatchi & Saatchi Associate Creative Director, Kerem Sekerci.

“With its extensive range, and medicines containing the same active ingredients as the big brands, Chemists’ Own offers effective relief for whatever you need, without breaking the bank.”


 

https://www.youtube.com/watch?v=P_pdWCgGDPI


Credits

Client: Arrotex

Creative Agency: Saatchi & Saatchi Australia

Media: Zenith

Production: Prodigious

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