Madison World Chairman, Sam Balsara, has been named as the first keynote speaker for the World Out of Home Organization’s first in-person APAC Forum.
Madison World is the largest Indian-owned communications company employing more than 1,000 communication experts serving around 500 Advertisers. Madison Media is the largest independent media agency by share and the 5th largest independent media agency by size globally according to RECMA.
Balsara, an industry veteran with nearly 50 years experience, has served as President or Chairman of a number of industry bodies and has been voted India’s most influential media person 11 times by The Economic Times Brand Equity Ad Agency Reckoner. He is also the recipient of the Advertising Agencies Association of India’s Lifetime Achievement Award.
“We are immensely honored to welcome Sam as a keynote speaker at our APAC Forum,” said WOO President Tom Goddard.
“He is a legend in advertising and media in India and the wider Asian market and will help to ensure that the APAC Forum shines the most revealing light on the status and prospects for Out of Home in this hugely important region.”
The World Out of Home Organization APAC Forum takes place in Kuala Lumpur from October 11th – 13th.