Wavemaker Malaysia Announces Series of Leadership Appointments

Wavemaker Malaysia has announced a new management team lineup and leadership appointments, as the company looks to “take advantage of the huge growth opportunities in the market.”

The appointments include Sheley Lim, previously Head of Digital for Wavemaker Malaysia, who has been promoted to General Manager. She brings 18 years of experience to the new role, 14 of which have been with GroupM.

“I am excited about unleashing the full potential of Wavemaker Malaysia,” said Lim.


“My vision for the agency is to focus on a people-first company by creating an open and inclusive culture where everyone can have their voices heard and share ownership for the direction and future of the company, create and deliver fantastic, meaningful work for our clients and inspire and excite talent with our Wavemaker Provocative Planning mantra.”

Other appointments included Usman Bin Tahir from Wavemaker Pakistan as Senior Business Director, Ryan Foo as Business Director, Aw Wai Choong as Regional Planning Director and Chua Shu Jien as Business Director. They join Brandon Chang, Ravi Singh, Eldon D’Cruz and Cindy Chia as the executive leadership of Wavemaker Malaysia.

The agency also announced the departure of Managing Director Michael Tan, who is leaving in mid-May to explore an opportunity outside of the network.


“I am filled with genuine excitement and expectation at what this can achieve together,” said Gordon Domlija, CEO, Wavemaker Asia-Pacific.

“Effective leadership is increasingly a collective effort, bringing together exceptional talent, and combining their experiences and expertise to create a whole agency which is far greater than the sum of its individual parts. The future is bright and full of opportunity for Wavemaker in Malaysia.”

Wavemaker Malaysia has seen steady growth in recent years, supporting both international clients and local enterprises with their market growth ambitions, while also building a connected Asia hub that leads and coordinates APAC business out of Kuala Lumpur.

Wavemaker Malaysia’s key clients include Colgate-Palmolive, DHL Express, Hong Leong Assurance Berhad, and Carsome.

Share on facebook
Share on twitter
Share on linkedin
Share on pinterest
Share on reddit
Share on email