Wavemaker Appoints Ann Lim Managing Director North East Asia

Wavemaker has appointed Ann Lim, former Chief Client Officer of Wavemaker China, to the role of Wavemaker Managing Director North East Asia, taking responsibility for both the Japan and Korea offices, managing clients including Tiffany & Co., AXA, DHL, Hill’s, and Jetstar. Lim has previously held senior management positions in Singapore, Beijing, and Shanghai.

“The opportunity to extend my experience and expertise across Asia Pacific markets to grow Wavemaker, and ultimately grow with Wavemaker, is extremely valuable to me,” said Lim.

I relish this challenge and together with Ryoko and Hae, we will lead and inspire our people with a positively provocative spirit to move out of our own comfort zone and constantly push boundaries.”


Along with Lim’s appointment, the company announced the promotions of Ryoko Maeta and Hae Lee to General Manager of Wavemaker Japan and Wavemaker Korea, respectively.

“The most satisfying moments of work life are invariably when we can recognise and reward people from within our agency with new opportunities in which we know they will grow and thrive,” said Gordon Domlija, CEO, Wavemaker Asia-Pacific.

“By combining the best of our international network talent with exceptional in-market expertise, we create a unique culture of learning and growth.”

Ann brings a wealth of multi-market client and operational leadership experience, so I’m obviously super excited to welcome her to the team,” said Michael Beecroft, CEO GroupM North East Asia.


“Wavemaker in NE Asia is well-positioned, resourced and is ready to embrace its significant growth potential.”

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