Wall Street Journal Expands into Business English E-Learning Space

Looking to give a little more juice to your business English skills? The Wall Street Journal has launched a subscription-based online business English tutorial service designed to do just that –for $7.50 a month.

The service, called Newsmart, takes articles and videos from the WSJ, requiring users complete exercises in comprehension, grammar and vocabulary about these articles. The give it a little more of a kick, Newsmart is competitive as well –with a leaderboard function for those in your face, I knew that was an adjective moments.

The service is subscription-based online or as an app for iOS or Android or phones and is available for individuals, as well as institutions and corporations.


 

The Newsmart Pro option features enhanced data analytics to easily monitor employee performance against TOEIC, TOEFL and other recognized international English certifications.

“We believe the key to successfully learning English is to make it a habit, and see Newsmart as a compelling offering connecting a new international audience to the world’s best source for business news while mastering the global language of business,” said Katie Vanneck-Smith, chief customer officer and global MD of Dow Jones.

“The Wall Street Journal is read by more high-level business decision makers than any other news brand. As the only product on the market combining Journal content with a state-of-the-art educational approach and gaming theory, Newsmart provides ambitious professionals with a fresh and exciting way to master susiness English,” added Vanneck-Smith.


 

You can get more info on the service at the official website here.

The Staff

The Staff

Gettin' it done, when the done needs gettin'.

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