VW: Don’t Kick Yourself for Not Getting an SUV Sooner


Volkswagen Australia


DDB Sydney

Good Oil

Volkswagen is highlighting the benefits of owning an SUV in a new campaign via DDB Sydney.

The campaign depicts owners of all walks of life in a variety of situations – most often rectified by the fact that they’ve got a VW SUV to come to the rescue.


“Don’t kick yourself for not owning a Volkswagen SUV sooner,” the spots reassures.

The campaign is running across TV, outdoor, digital, social, and owned channels.


Client: Volkswagen Australia – Passenger Vehicles
Creative agency: DDB Group Sydney
Media agency: PHD
Production: Good Oil
Post Production: The Editors
Sound: Electric Sheep Music
Music: Beatworm

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