Volkswagen is highlighting the benefits of owning an SUV in a new campaign via DDB Sydney.
The campaign depicts owners of all walks of life in a variety of situations – most often rectified by the fact that they’ve got a VW SUV to come to the rescue.
“Don’t kick yourself for not owning a Volkswagen SUV sooner,” the spots reassures.
The campaign is running across TV, outdoor, digital, social, and owned channels.
Client: Volkswagen Australia – Passenger Vehicles
Creative agency: DDB Group Sydney
Media agency: PHD
Production: Good Oil
Post Production: The Editors
Sound: Electric Sheep Music