Consumer durables company, Usha International, has appointed Jayati Singh as vice-president of marketing for cooking appliances and sewing machines. Singh will manage end-to-end marketing, product roadmap and portfolio development for the two categories.
Singh has over 16 years of experience across FMCG and FMCD sectors, with expertise in customer business development, market strategy and new category launches.
Before joining Usha she has worked with Procter and Gamble and Philips India.
Usha also operates in the home appliances, drinking water solutions, kitchen appliances, fans, electric water pumps and agribusiness.
