Haylie Craig and Aier Xu
Haylie Craig, senior art director at Colenso BBDO in Auckland, and Aler Xu, copywriter at Wieden+Kennedy in Shanghai have been named Asia Pacific Regional winners in the Next Creative Leaders 2020 competition, run jointly by The One Club for Creativity and The 3% Movement.
Next Creative Leaders is a portfolio competition that identifies, celebrates, and gives a global platform to talented women and non-binary creatives who are making their mark on the world with both their work and a unique point of view on creative leadership that’s changing the industry for the better.
The complete list of 25 winners from 12 countries is available here.
The competition recognizes those who are stepping into leadership roles, including copywriters, art directors, designers, ACDs, newly-promoted creative and design directors with less than one year in the role, and creative teams who are doing game-changing work.
Entrants are judged by a diverse jury of 88 creatives from 25 countries on four-to-six pieces of creative work, their background and information about how they — and their work — are pushing the industry forward and making a positive contribution in terms of diversity, mentoring and advocacy.
Along with honoring the Top-10 highest-scoring winners, The One Club and The 3% Movement expanded the program this year to recognize those on a regional level whose work and creative vision the judges feel deserves accolades.
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