TikTok Launches Family Pairing Options to Enhance Privacy

    By The Staff - Nov 19, 2020
    TikTok Launches Family Pairing Options to Enhance Privacy

    TikTok, the short-form mobile video app, today announced it will enhance privacy and browsing options for families by building on its existing Family Pairing features.

    Parents now have the option to manage their teen’s online experience by linking their TikTok account to their teen’s and directly set discoverability and safety controls. This suite of new features is intended to jumpstart digital wellbeing and online safety education.

    According to the social media giant, learning how to navigate the digital world safely is becoming more paramount at a time when studies have shown that four in 10 young Singaporean children are at risk of cyberbullying.

    The new features include:

    • Search: Directly control whether your teen can search for content, users, hashtags, or sounds.
    • Comments: Decide who can comment on the teen’s videos (everyone, friends, no one)
    • Discoverability: Decide whether your teen’s account is private (your teen decides who can see their content) or public (anyone can search and view content)
    • Liked videos: Decide who can view the videos your teen liked

    “Parenting a teen’s digital life can be daunting and many parents feel as though they’re playing catchup when it comes to the latest technology and apps their teens use,” said Arjun Narayan, Director Trust & Safety, TikTok, Asia Pacific.

    “Working with our community and industry partners, we are committed to helping facilitate important conversations within families about internet safety. Family Pairing was developed to help parents build upon their online safety education and define the experience that is best for their families.”


    ‘Family Pairing’ settings are here to help provide a family-friendly experience for everyone! #ParentsOfTikTok

    ♬ original sound – TikTok Tips

    Family Pairing, already offers features such as Screen Time Management, Restricted Mode, and Direct Message controls to provide parents with insight and control over how their teens use TikTok.

    TikTok has taken a number of steps over the past year to improve and enhance its teams, policies, controls, and educational resources. Recently, they added more guidelines and resources to support body positivity in the community, and remove harmful content like hateful ideologies. The app also doesn’t allow images or videos to be sent in comments or messages, as studies have linked the spread of child sexual abuse material to messaging on apps, especially those with encryption.

    The company has developed global partnerships to protect against child exploitation and to remove such content, terminate accounts, and report cases to the National Center for Missing and Exploited Children and law enforcement. The social video app also supports the implementation of the Voluntary Principles to Counter Online Child Sexual Exploitation and Abuse, which offers a framework that can be consistently applied across sectors and services to respond to changing behaviors and protect young people.

    For families who want to learn more about online safety, TikTok has created a number of resources, including its Youth Portal, Parents page, educational safety videos, and more. In Singapore, TikTok has also launched previous challenges including #bettermebetterinternet and #thinkb4youdo to raise awareness and address key challenges in online safety.



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