This week, the Pentawards will be hosting its first-ever online event tailored specifically for the Chinese market to help brands and designers in China unlock the potential of their design.
Attendees for Pentawards Festival China: Design Fast Forward will hear from leading designers and brands including Gianmauro Vella from PepsiCo China, David Jenkinson from Pearlfisher and Chloé Templeman from Design Bridge, who will discuss topics ranging from sustainability and ecommerce to consumer behavior and new innovations.
“Over the last 5 years, the number of entries into and winners of the Pentawards competition has grown dramatically, and the prediction is that this will continue,” said Adam Ryan, the Head of Pentawards.
“With China fast becoming one of the world’s leading creative superpowers, we have created something bespoke for this fast-growing market, with tailored content and speakers”
This year, Pentawards also collaborated with iPUN to host an offline viewing session at OLAB, where designers can network and exchange their ideas in person. The audience will be able to sign up for the event by searching IPUN超市 in mini program.
All video content will be pre-recorded, and any English content will be translated into Chinese. The audience can access all the content by scanning the QR code in WeChat.
More information can be found on the Pentawards site.