Krungsri First Choice and The Leo Burnett Group Thailand have partnered on a campaign to create The First NFT Credit Card in collaboration with popular Thailand NFT artist known as “PUCK”.
The campaign reflects the disruptive phenomenon of “NFTs” and blockchain technology which has driven more and more people to adopt the new form of payment and transactions using blockchain and digital currency.
The credit card features an exclusive NFT art piece in one of the popular NFTs markets, Foundation.io.
Credits
Title: The First NFT Credit Card
Client: Ayudhya Capital Services Company Limited
Product/Service: Krungsri First Choice
Creative Agency: The Leo Burnett Group Thailand
Chief Creative Officer: Sompat Trisadikun
Executive Creative Director: Ariyawat Juntaratip
Creative Director: Sarut Yungcharoen
Art Director: Sompat Trisadikun, Ariyawat Juntaratip, Sarut Yungcharoen, Sarita Virunechavee
Copywriter: Kittinat Prasomsap
Account Management Director: Rathawan Sukanake
Account Director: Pattra Ketsamathi
Account Executive: Naphat Chiangrat
Strategic Planner: Surapen Yosravikul, Praewpakorn Chumsainaayudhaya