A set of funny spots from Cloudfactory and Be Sweet Films highlights the explanations agencies come up with when they fail to win a prize. If agencies don’t win an Epica Award, they can’t blame the jury.
The Epica Awards are judged only by journalists, not creatives, so there’s no bias or politics. Jurors can’t even vote for work from their own country. So it’s nothing personal – only the best work wins. The Epica Awards are currently open for entries until October 8.
From the biggest network to the smallest young independent, everyone has a fair shot at winning an Epica Award.
The Epica Awards jury comprises more than 200 journalists from around the world. Senior editors and reporters from the leading trade press titles in over 50 countries are joined by specialist titles in areas like automotive, fashion, photography, production, and technology, voting on categories related to their sectors.
Their common denominator: an objective and unbiased expertise as observers of creativity and innovation.
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