Thailand’s Foundation for the Blind in Thailand, under the Royal Patronage of the Queen, has launched a print campaign to let raise awareness of the importance of providing adequate educational material to blind children.
The campaign, created by Dentsu One Bangkok, is also designed as a channel for donations to bring greater availability of Braille education to the blind.
“Apart from bringing the issue to the people’s attention through print media, Dentsu One Bangkok believes that allowing them to encounter the same experience as blind people who cannot read Braille will be far more effective,” they said in a statement.
Credits – Chief Creative Officer/Copywriter: Subun Khow. CD/Copywriter: Kongpope Siriwattanagarn. Art Directors: Tanis Jearsavaswattana, Nattakorn Samintharapunya. Agency Producer: Dutchanee Narkapong. Designers: Priebduan Chotimanukul, Monthicha Darawank.
