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    Susan Josi and Sangeeta Barde Named Managing Directors at Havas

    Josi has been promoted to Managing Director for SEA and Middle-East, and Barde has been named Managing Director of Havas Life Sorento

    By The Staff - Apr 5, 2021
    Susan Josi and Sangeeta Barde Named Managing Directors at Havas

    Susan Josi (R) being interviewed in 2020

    Havas Health & You has made two changes to senior leadership. Susan Josi has been promoted to Managing Director for SEA and Middle-East, and Sangeeta Barde has been named Managing Director of Havas Life Sorento — the health and wellness division of Havas Group India.

    The two have been integral in the agency since the network’s acquisition of Sorento in 2017.

    “These new appointments are incredibly well-deserved, and I am thrilled to witness as Sangeeta and Susan further showcase their immense talents and know-how, both regionally and globally. They have certainly made Havas Life Sorento a proof point for value add in the area and will continue to lead with strategic vision,” said Charles Houdoux, Partner and CEO, LATAM, APAC, HH&Y.

    Josi has been instrumental in driving the Havas Village model in India and has helped develop the agency’s global client roster in the SEA and Middle-East regions.

    “The SEA and Middle East regions offer a rich scope of potential. The landscapes are changing dynamically and there is an intensified importance being placed on health and wellness,” said Josi.

    “Our capabilities in these areas have grown to a point where it makes sense to have consistent regional leadership as health brands prioritise their presence in these markets.”

    Barde will take the reigns in driving the model for offshoring and achieving strategic and impactful globalization initiatives.

    “I am looking forward to leaning into the vast digitisation opportunities in our data and media centres and working to perfect new and simplified content creation models. Deep collaboration with groups and partners domestically and internationally is a necessary and exciting endeavour. I am thrilled to be taking this next step to connect the dots across groups and regions,” said Barde.

     

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