Dentsu has appointed Sujit Vaidya as the Chief Financial Officer for South Asia in a role that will see him partner with dentsu’s business teams across South Asia to orchestrate the financial strategy and steer the finance function.
Vaidya brings over 30 years of experience as a certified Chartered Accountant, having previously served as CFO for Mahindra Holidays & Resorts India and Disney in India. His career includes roles at organizations such as P&G, BCG, and BP where he has played a key role in financial success and strategic direction.
Commenting on the appointment, Harsha Razdan, CEO South Asia said, “His strategic acumen and financial leadership will play a crucial role in realizing our ambitious goal of achieving 50% of revenue from Customer Experience (CX) by 2026. We eagerly anticipate leveraging Sujit’s expertise on this exciting journey towards continued growth and success.”
Vaidya added, “The perspective is not merely about delivering services but creating outcomes and solutions for clients. My mandate, therefore, is not just managing finances but helping create strategies to invest in and create the future. I believe that dentsu has a unique opportunity to shape the future of the industry and I am excited to be a part of it.”
Vaidya steps into the role previously held by Asha Suvarna, who left dentsu to pursue new opportunities in September this year. He reports to Razdan and Paul Koppelman, CFO APAC, dentsu.