Sudarshan Saha Appointed Managing Director, Media & Digital for Publicis Malaysia

Sudarshan Saha joins Publicis Groupe Malaysia as Managing Director – Media & Digital. He will be responsible for driving the business growth for brands including Starcom, Zenith, Spark Foundry, Performics, Digitas, and PMX.

Saha moved from Mindshare Vietnam and has been with the WPP group for the past 11 years. Before that, he served in a number of roles in Broadcast Media and the Brand/Media function in the BFSI sector.

Saha will report to Neil Hudspeth, CEO of Publicis Groupe Malaysia, with regional reporting to Ian Loon, CEO – Media & Digital for Singapore, Malaysia, and Indonesia. He will be in charge of integrating Publics Media capabilities across the client eco-system with the aim of creating a seamless, end-to-end consumer experience.


“Connecting the growth dots for our clients across a diversified platform world is imperative to help accelerate their growth,” said Neil Hudspeth, CEO of Publicis Groupe Malaysia and Chief Experience Officer & Regional Global Client Lead Asia, Publicis Groupe.

“I am delighted that we are bringing Sudarshan into the Malaysian Publicis Groupe family to help us accelerate this connectivity.”

Saha will lead a newly configurated team of senior leaders and digital experts, notably Piyee Wong, Randolph Tan, May Har Siew, Karan Tyagi, Vinod Kumar, Shelly Ng, and Ugandhar Pilla.

“I am excited to join Publicis at a time when the client and the market demand for a consolidated approach to media, creative, data, and tech are at an all-time high,” said Saha. “I am keenly looking forward to partnering with the leadership team of Publicis in delivering the “Power of One” vision of driving synergies across the Groupe’s offering to help drive our clients’ business.”




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