Singapore-based PR and communications agency Redhill has won the account for the launch of Kimpton Kitalay Samui.
The partnership will see the agency planning and executing a full launch strategy in Thailand for Kimpton Kitalay Samui. It is the second Kimpton hotel in Thailand following the brand’s debut in October 2020 with Kimpton Maa-Lai Bangkok, which Redhill also had a hand in launching.
“We are thrilled to be working with the Kimpton brand once again to further its distinctive hospitality concept in Thailand,” said Tavy Cussinel, Managing Director of Redhill.
“Redhill and Kimpton Kitalay Samui have a shared interest in communicating a differentiated stay experience driven by the power of human connection.”
The 138-key luxury boutique beachfront property on Choengmon Beach will open later this year.
“Kimpton Kitalay Samui will be our take on the return of the Samui way of life, and celebrate adventure as well as a taste of village living through the resort experiences, four restaurants and bars. Not forgetting our signature Kimpton perks, including Morning Kickstart, Social Hour, our pet-friendly policy and more,” added Michael Janssen, General Manager, Kimpton Kitalay Samui.
“It was absolutely vital to us that we work with an agency that fully understands our dedication to thoughtful curation and meaningful, unscripted and ridiculously personal guest experiences.”
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