Digital agency Tonic Worldwide has won the digital mandate for Pure Nutrition following a multi-agency pitch. The group will be managing social media, paid media, website development and SEO.
Chetan Asher, Co-Founder & CEO, Tonic Worldwide, stated that the brand aims to create a strong impact in the domain of health and nutrition.
“In today’s world it is of vital importance for businesses and brands of all kinds to have an effective online presence and stay relevant. Pure Nutrition’s prime forte lies in enhancing the complete well-being and quality of life of its customers through its natural supplements,” added Sushil Khaitan, CEO and Director of Pure Nutrition.
“With this association we are looking forward to exploring new avenues and serving our consumer base better. To encourage conversations with our consumers in the digital space, keep them engaged and create a strong relationship with them digitally will be the primary goals of this partnership. We look forward to everything that the digital space has to offer and hence work towards our consumers more effectively.”
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