PRecious Communications Appoints Sarah Cavanaugh as Director

Cavanaugh joins the Singapore office to support regional work across Corporate Reputation, Healthcare, and AI Strategies

PRecious Communications has announced the appointment of Sarah Cavanaugh as Director, joining the agency’s Singapore office.

In the role, Cavanaugh will focus on initiatives related to corporate reputation, healthcare, and the integration of AI-driven communications strategies across Southeast Asia.

Cavanaugh previously held senior leadership roles spanning corporate affairs and healthcare communications, and brings more than a decade of experience advising multinational corporations across the Asia Pacific region on corporate reputation, public affairs, stakeholder engagement and issues management. Her portfolio includes strategic counsel for brands including LinkedIn, AWS, Money20/20, Organon, Takeda, and Visa.

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“Sarah’s appointment marks a significant milestone in our commitment to providing forward-thinking, strategic counsel,” said Lars Voedisch, Founder and Group CEO, PRecious Communications.

“Her extensive experience in corporate reputation and healthcare, combined with her innovative approach to the evolving intersection of AI and communications, makes her an invaluable addition to our leadership team. We are thrilled to have her steer client initiatives and drive high-impact, measurable solutions for our clients in an increasingly complex landscape.”

“I am delighted to join PRecious Communications, an agency that truly understands the balance between data-driven strategy and authentic storytelling,” said Sarah Cavanaugh, Director.

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“Our team represents a unique space to push the boundaries of how we advise clients on topics like AI visibility and strategic reputation. I look forward to working with the team to continue building out these capabilities and delivering value that is both meaningful and strategically grounded for our partners.”

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