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    Pechoin Names Publicis Groupe Strategic Partner

    By The Staff - Mar 18, 2021
    Pechoin Names Publicis Groupe Strategic Partner

    Pechoin has appointed Publicis Groupe as their strategic partner in China. The one-year contract commences at the beginning of 2021.

    The agency has been selected by Pechoin to create a communication strategy for their new branding upgrade project.

    “We believe that this year-round cooperation will help us with communication upgrade, to achieve a brand-new milestone in our business,” said a spokesperson from Pechoin.

    The agency has been selected by Pechoin to create a communication strategy for their new branding upgrade project.

    “We sincerely thank Pechoin for their confidence in Publicis Groupe, and for recognizing the team’s expertise and passion,” said Arto Hampartsoumian, Managing Partner and Executive Chairman of Publicis Groupe China.

    “As one of the top local skincare Brands in China, Pechoin has built a strong reputation as a trusted and innovative brand amongst our female consumers. This year is a particularly special year for Pechoin, celebrating their 90th Anniversary, we look forward to partnering with our clients to further grow their business and celebrating this unique milestone with many surprises in store for our consumers.”

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