Outreach is set to celebrate its 20th anniversary with rebranding.
According to the Nepal-based agency, the milestone includes a new logo, a philosophy inspired by Nepali heritage, and a new website. Additionally, as part of the rebranding, Outreach introduces “The Sherpa Philosophy.”
“Sherpas, the mountainous people of Nepal, are globally recognized for their exceptional mountaineering skills, guiding climbers to the summit with their expertise and unwavering support,” the agency said in a release.
“Similarly, Outreach positions itself as a guide for global brands, providing the essential strategic planning tools and consumer insights needed to navigate the market landscape and achieve business growth.”
Ujaya Shakya, Founder, Outreach, said, “Sherpas are known for their guidance and support, helping climbers reach their goals.
At Outreach, we embody this spirit by using our deep understanding of Nepali culture and local market dynamics to guide brands to success. Our new logo, inspired by the ICE AXE, symbolizes the critical tools needed to conquer marketing challenges.”
The agency added: “Outreach’s team consists of multicultural, multitalented young professionals who bring unique perspectives to their work. This diversity fosters teamwork and the sharing of ideas, resulting in authentic, honest and inclusive brand experiences.”
To showcase its new philosophy, Outreach has launched a new website. Visit www.outreachnepal.com
