OMD India Appoints Charul Tomar as Head of Strategy

OMD India has appointed Charul Tomar as its new Head of Strategy. She brings over 13 years of experience having worked with market research and media agencies including Kantar, Nielsen, and Mindshare. She will be reporting to Anisha Iyer – CEO of OMD India.

“Her appointment comes at a time when OMD India is undergoing significant momentum and one that is fuelled by the most promising talent in the industry,” said Iyer.

“I am certain that Charul’s valuable expertise, combined with her drive and commitment, will help us take our offerings to new heights. The future looks promising!”


With the new hire, the agency now has three seasoned women leaders at the top. “Anisha’s grand vision is one where diversity plays a huge role in growth and development and provides everyone equal opportunity to prove themselves, making talent the most valued asset,” the agency said.

Tomar added: “Sharp strategic management is always at the heart of every successful business. I am truly excited to be on board with OMD India, chiefly due to their commitment to futureproofing and their ability to adapt and innovate in an ever-changing marketplace. The agency exudes a strong vision and energy on the back of an exciting 2022 it has had so far, and I look forward to leveraging my experience to formulate game-changing strategies and deliver scalable business solutions, all while keeping empathy and attention at the core of what we do.”