WhiteGREY has appointed Olivia Kaufman to the newly-created role of Managing Partner tasked with leading the Scentre Group and GlaxoSmithKline business across the agency.
Kaufman was previously group account director with The General Store and prior to that group account director/new business director at ODD Sydney, with prior roles that include New York, London to Sydney. She earned her stripes working for retail brands including Tesco F&F, Old Navy, Freedom Furniture, Seafolly, and also brings extensive FMCG experience having worked on Pepsi Co, Diageo, and brands in the P&G portfolio.
“Olivia’s remit is to grasp every challenge and drive the relationships for whiteGREY clients by leveraging the depth and breadth of expertise we have at the agency,” said Justine Leong, general manager, Sydney, whiteGREY. “I can’t wait to see the impact she has on the business.”
Kaufman added: “It’s an exciting time to join whiteGREY as the business continues to experience growth and expand its broad capabilities. I can’t wait to bring my enthusiasm for solving client’s problems and work with whiteGREY’s already talented team to make a real difference to our clients’ business.”