Von Miller, the Denver Broncos linebacker who captured the MVP award for Super Bowl 50, is the new Old Spice guy in this campaign from the clever minds at Wieden + Kennedy, Portland.
The new “Unforsweatable” ad campaign, which finds Miller building his own road to the game, debuted on TV during the CBS broadcast of the game between the Indianapolis Colts and the Broncos.
Check it out:
The second one, well, it’s so utterly ridiculous (in a good way) that it defies an explanation.