Oindrila Roy has been appointed as Managing Director at Publicis Worldwide, India. Over the past two decades, Roy has held senior positions across organizations including JWT, Leo Burnett, Edelweiss, and Essence (Group M) where she worked across multiple industries such as BFSI, FMCG, Beauty, E-commerce, Ed-tech and a whole host of Direct-to-Consumer brands.
She will report to Paritosh Srivastava, CEO, L&K Saatchi & Saatchi and Publicis Worldwide, India.
“Oindrila is just the right person for the role for many reasons. She is that rare breed who has solid traditional brand management experience along with a keen sense of where the future lies,” said Srivastava.
“Oindrila has a rich and varied exposure to creative agencies, media and data, which our wonderful brands and clients can benefit from. Having worked in the Groupe before, she is familiar with the philosophy of ‘Power of One’ and the magic it can create for our client partners.”
Roy added: “I am delighted to be a part of the Groupe that’s on the forefront of path-breaking work and to lead an agency that has been instrumental in creating some of the most iconic brands in the country. I will focus on building a team that delivers on effective solutions for our client’s business challenges. This role will add on to the momentum that Paritosh Srivastava and the team have for the agency, which is to be counted among the most powerful creative and strategic outfits in the industry.”