Following a creative year for the agency, Ogilvy has earned multiple top spots for the Asia Pacific in the first annual One Asia Creative Awards Rankings, produced by The One Club Asia.
Ogilvy Pakistan Islamabad is the top-ranked agency in the region, winning One Asia Best of Show, two Gold, two Silver, and one Bronze awards. All of the wins were for “Naming the Invisible by Digital Birth Registration” on behalf of Telenor Pakistan, which is this year’s number one ranked client.
Powered by that campaign and other One Asia award wins by offices in Hong Kong, Mumbai, Singapore, Sydney, and Taiwan, Ogilvy Group is the top-ranked network in APAC, and WPP is the number one ranked holding company.
Agency Rankings for Asia
One Asia Top 10 Agency Ranking:
1. Ogilvy Pakistan Islamabad
2. Special Group New Zealand Auckland
3. Ogilvy Hong Kong
4. Ogilvy Taiwan
5. M&C Saatchi Sydney
6. LIFULL Tokyo
7. Ogilvy Australia Sydney
8. Dentsu Tokyo
9. dentsuMB Taiwan
10. Forsman & Bodenfors Singapore (tie)
10. Hakuhodo Tokyo (tie)
One Asia Top 5 Independent Agency Ranking:
1. Special Group New Zealand Auckland
2. M&C Saatchi Sydney
3. LIFULL Tokyo
4. Stig&Xi Shanghai
5. Famous Innovations Mumbai
One Asia Top 5 Network Ranking:
1. Ogilvy Group
2. Dentsu
3. Hakuhodo
4. Cheil
5. Stagwell
One Asia Top 5 Holding Company Ranking:
1. WPP
2. Dentsu Group
3. Hakuhodo DY Holdings
4. Cheil Holdings
5. Interpublic Group (tie)
5. MDC Partners (tie)
One Asia Top 5 Client Ranking:
1. Telenor Pakistan
2. Every Kiwi Vote Counts
3. Pizza Hut Hong Kong
4. Vogue
5. BIG W
One Asia Top 5 Production Company Ranking:
1. Sweetshop Auckland
2. Zebrar Sydney
3. Palace Productions Taipei
4. Taiyo Kikaku Tokyo
5. FACTORY01 Bangkok
One Asia Top 10 Region Ranking:
1. Pakistan
2. Australia
3. Japan
4. Taiwan, China
5. New Zealand
6. Hong Kong SAR, China
7. Mainland China
8. Thailand
9. Singapore
10. India
A jury of more than 70 top creatives from 17 APAC countries and regions — as well as a handful of international creative leaders — judged this year’s entries.
“Rankings play a significant role in how agencies and production companies are perceived by potential clients and employees,” said Kevin Swanepoel, CEO, The One Club for Creativity in New York.
“We are proud to rank this year’s One Asia winners, and help them on their way to future growth and success.”
The complete showcase of One Asia Gold, Silver, Bronze, Merit and special awards winners can be viewed here.
