Ogilvy announced the integration of its Singapore and Malaysia offices to one agency in two locations, and a new organizational structure. The new design is based on the idea that giant ideas create giant value and Ogilvy is best placed to deliver creativity at scale and speed to value for its clients.
The agency giant hopes to double the size of its business globally within the next few years. The new structure is aligned with a global direction with the goal of providing integrated solutions in five core businesses:
The new organizational structure is spearheaded by a newly integrated Leadership Team, and aims to provide cross-functional operational management.
New appointments include:
“This shift in how we have organized our business and our talent is both ambitious and exciting,” said Chris Riley, Group Chairman, Singapore & Malaysia.
“As we continue to partner with clients to navigate the challenges of the global pandemic, there has never been a better time for us to seize opportunities for growth across both markets. Our ‘one agency, two locations’ approach provides us with the unique ability to offer clients access to broader capabilities and skillsets, as well as increased opportunities for employees.”
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