Nissan Creates Intelligent Parking Office Chair – You Know you Want One

As part of a campaign to show off its Intelligent Parking Assist Technology that allows drivers to park vehicles using automatic steering, Nissan has developed a motorized office chairs that put themselves away to keep your office tidy.

Yes, that’s right.

The campaign was developed by TBWA\Hakuhodo, and demonstrates how the chairs fitted with motorized wheels rollers and cameras can guide themselves back into position at a table.


The innovative chair not only demonstrates the latest technology adopted by Nissan vehicles, but also frees tidy-conscious Japanese office workers from the tedious task of rearranging the office after a meeting.

With this technology, you’ll never leave the meeting room messy again!


Ad Credits –
Creative Director: Takahiro Hosoda
Art Director: Takaya Masuda
Copywriter: Tetsuya Umeda
Interactive Planner: Kazuaki Kuribayashi
PR Planner:Hideyuki Kobayashi
Agency Producers: Hirotaka Fukatsu, Kaoru Otani
Interactive Producers: Kazuoki Uedo, Shogo Ushiyama
Account Directors: Yoshiki Okayasu, Akihiro Okamoto
Account Supervisor: Takuma Fujii
Account Executives: Kentaro Ito, Mari Nakasu
Production Company: TYO Inc.
Production Company Head Producer: Hideaki Hamatani
Producer: Kenichi Shimada
Directors: Masato Goto, Jyunichi Inoue [Making Movie]
Cameraman: Syuhei Onaga
Production Managers: Ayako Ogawa, Daisuke Murayama
Interactive Production Company: BIRDMAN
Interactive Company Head/Creative Director: Roy Ryo Tsukiji
Technical Director: Takeru Kobayashi
Device Engineer: Yohei Kajiwara
Device Engineer: Takumi Saito
Director: Takuro Ito
Project Manager: Akane Inada
PR Agency: KARTZ Media Works


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