Brazilian footballer Neymar Jr has been named global brand ambassador by Chinese consumer-electronics maker TCL.
The deal will see Neymar reaching out to young sports fan for two years in TCL’s TV and print commercials promoting its business in various categories. TCL ranks in the top-three global television manufacturers.
“I share similar values with TCL – the constant pursuit of excellence and great results in every game and I’m excited to work closely with TCL and support the company’s efforts to bring the global sports community together through football,” said Neymar Jr. in a release.
“We are delighted to welcome this outstanding, talented young athlete to the TCL family,” said Tomson Li, Chairman and CEO of TCL Corporation. “With sports fever set to spread all over the world this year, Neymar Jr. is undoubtedly the best possible partner with whom, together, we can deliver an exceptional experience to our consumers.”