The New York Festivals AME Awards has announced the Executive Jury for the 2025 AME Greater China Awards. The panel will evaluate the year’s most innovative and results-driven campaigns.
The 2025 Executive Jury is composed of agency and brand leaders from across Greater China renowned for their award-winning marketing strategies. The jury will assess how campaigns addressed marketing challenges and delivered results.
The judging process will take place in two stages. First, the AME Greater China Grand Jury will review all entries to create a shortlist. This will be followed by a live session in which the Executive Jury will select the final winners through detailed discussion and evaluation.
2025 AME Greater China Awards Executive Jury
• Bohong Deng, Founder & Director, Dans Digital
• Shawn Feng, Vice President, GIMC Marketing Research Institute
• Jenny Gao, Senior Vice President, Strategy Ogilvy Shanghai
• Feng Huang, Partner, Fred & Farid
• Chang I-Fei, Creative Chairman, IF Creative
• Hu Kai, General Manager, Zhonghao
• Kit Koh, Groupe Executive Creative Director, Leo Shanghai
• Eric Lee, Chief Executive Officer, Anomaly Shanghai
• 3 Water Li, Founder, W Group
• Danny Li, Founder, Heaven & Hell
• Pierre Loo, ECD Greater China, McCann Health
• Jacky Lung, Chief Creative Officer, TOPic & Loong
• Fan Ng, Chief Creative Officer, BlueMedia
• Bohan Qiu, Executive Creative Director, Dentsu Creative
• Tammy Sheu, Founder & CEO, Banana Balloon
• Kat Tan, Creative Director, Shanghai Disneyland
• Sun Tao, Founder & Chief Creative Officer, WAYHUA
• Christine Wang, Managing Director/Accenture SONG, Greater China President Accenture
• Huang Wei, Founder, Cognitive Cone Strategic Consulting
• Kelly Woh, Co-Founder & CCO, LeanIn Studio
• Leslie Yao, Co-Founder and CEO, Mountains
• Beck You, Greater China CEO, BBDO
• You Si, General Manager, Commercial Marketing, Xiaohongshu
• Kama Zhang, Founder/CCO, KARMA
“I am thrilled to welcome these brilliant executives, who bring a future-forward approach to marketing innovation, to this year’s AME Greater China Executive Jury,” said Gayle Seminara Mandel, VP, Executive Director, AME Awards & AME Greater China Awards.
“With twice as many esteemed leaders joining the panel, their collective expertise and commitment to effectiveness will elevate the judging process. Their dedication to recognizing breakthrough strategies that deliver real results ensures the most impactful work of 2025 will be honored.”
The live sessions of the AME Greater China Awards Executive Jury will commence in July in Shanghai, China.
The 2025 AME Report, an annual two-tiered ranking report, will feature a special supplement dedicated to the top-scoring agencies and brands in awarded in Greater China.
The first deadline to enter the AME Greater China Awards is April 30, 2025. The final deadline is May 30, and the competition officially closes for entries on June 15.
Competition details, rules and regulations, categories, and additional information are available on the AME website.
