L&K Saatchi & Saatchi has named Namit Prasad as senior vice president, planning. He will be based out of Mumbai and will report to chief strategy officer, Snehasis Bose.
Previously, Prasad worked with a start-up focused on creating an enterprise development platform. Prior to that, he held the Strategy Head role with Famous Innovations.
“Over time and managing various categories and roles, Namit possesses a rare combination of fluid and strategic acumen in seeking and owning solutions that impact business growth,” said Snehasis.
“He is a great fit in our team of explorer-strategists, missioned to find the sweet spot between consumer need gaps X technology X clients’ business growth. I am looking forward to working with him and adding fresh spark to the agency’s entrepreneurial DNA.”
Prasad has worked with brands Paras, Zydus, Century Ply, Symphony, Unilever, P&G, Park Avenue, SBI Digital Banking, Baggit and Nestle among many others.
“As an enterprise builder myself, L&K Saatchi & Saatchi’s business focus – closely working with brands with an entrepreneurial mindset and contributing to growth beyond just communication – interested me hugely. Add to this Paritosh and Snehasis’s ambition and passion,” said Prasad.
“With my kind of experience, I hope to bring in a bit of ‘Baniya Branding’ mentality, wherein all branding efforts are tightly aligned to business objectives. While of course ensuring creative flair and the inventive possibilities of integration.”
We never share your info, we only share ours.