Mindshare APAC Makes Kevin Rooney Chief Growth Officer

Mindshare APAC has appointed Kevin Rooney to the role of chief growth officer –an addition to his current position as managing director, m/six Asia Pacific, the group’s boutique agency.

Rooney’s new role will have him overseeing all aspects of growth across the agency, and he will work closely with Mindshare’s leadership team to optimise product development, business plans, and create new revenue streams.

With nearly 12 years’ experience within WPP roles across north America, global and APAC, in both management and business development positions, Rooney is well placed to drive Mindshare’s growth in the region.


“Running a start-up agency is a difficult venture, and Rooney has proven with m/six that passion and agility can lead to an excellent track record for both an agency and their clients,” said Ashutosh Srivastava, CEO, AMEA and Russia/CIS. “I am delighted to have him working with us again and look forward to having him bring this same spirit and mindset to Mindshare.”

Speaking of his appointment Rooney said: “At m/six we have always been renegades, working at a tremendous pace, allowing our teams the freedom to come up with daring and challenging ideas, and then bringing these ideas to life for our clients.”

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The Staff

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