S4 Capital’s MediaMonks and MightyHive have named Tom Braybrook as their VP, Head of Growth AUNZ. The appointment follows last week’s announcement that MightyHive has appointed Steve Lok as Global Director of Customer Data Strategy at Mightyhive.
“As enterprises march forward with their digital transformation efforts, it’s no secret that the role of today’s marketer continues to broaden – whether it is making smarter use of data, rearchitecting the customer experience or finding new ways to tell brand stories in a digital world,” said Braybrook.
“In the midst of this evolution, S4 Capital represents an exciting new breed of marketing services partner who are not only enabling businesses to understand and adopt these technologies but are also supporting their transformation efforts in a much more agile and flexible way. I’m absolutely thrilled to be joining the team as we continue to establish this service model of the future and embark on our next phase of growth in AUNZ.”
MightyHive and MediaMonks have won Vodafone NZ, UNSW, TAL, Allianz, Mondelez and National Australia Bank businesses in the last six months.
“Tom’s extensive 15 years’ experience in digital marketing aligns perfectly to not only where we’re at as a business, but where we’re going,” said Kenny Griffiths, Managing Director Asia Pacific, MightyHive.
“His experience from the Agency world, Adobe & most recently Google is unique as it hones in on our holy trinity – data, digital media and content- approach and will be critical in evolving how we go to market across the two countries. Vinne and myself are thrilled to have someone with his skill set to join our growing teams here in AUNZ.”