Michael B. Jordan Plays Alexa in Steamy Super Bowl Ad

Amazon has tapped actor Michael B. Jordan to play the role of Alexa in a funny one-minute ad which will air at this year’s Superbowl. In the spot, a female Amazon employee has become quite pleased with Jordan’s role in her everyday life, from answering basic queries to joining her for a warm bath to turning on the lawn sprinklers – which sets up the sexually-laced comment by the woman’s comedically concerned husband that things are “getting way to wet around here.”

The husband plays a great comedic counterpart to the woman’s character as Jordan’s Alexa character becomes a more and more intimate part of his wife’s life. Check it out.


 

Jordan told USA Today, “You just have so many memorable Super Bowl commercials going back over the years…being a part of (one), it’s a bucket list type thing to check off, you know? Like, ‘OK, cool, I was part of a Super Bowl moment.’ … It’s pretty cool to be a part of that.”


 

Back in 2018 Amazon tapped celebrities to impersonate Alexa in a Super Bowl ad featuring Gordon Ramsay, Rebel Wilson, Cardi B, and Anthony Hopkins when the device “lost” its voice.

Bobby McGill

Bobby McGill

Bobby is the founder and publisher of Branding in Asia.

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