McCann Sydney Names Lucy Gavan Senior Strategist

Lucy Gavan has been appointed Senior Strategist at McCann Sydney, part of the independent network, HERO. She had spent the last five years at brand consultancy, Interbrand.

Gavan has previously worked with a number of Australian brands, including Telstra, Westpac, Federation Square and Sydney Opera House.

“Our goal is always to attract curious and intuitive minds to deliver strategic and creative solutions to clients at every stage of the brand journey. Lucy’s experiences in creating antidotes for fading propositions will help elevate our strategic and creative offering in Sydney,” said Roshni Hegerman, executive strategy director.

 
 

“True to 2020, I’ve ended up in a different place to where I’d imagined and I’m so excited for this next challenge,” Gavan said. “It’s so important that brands are acutely aware of the culture they operate in. In such a pivotal time, McCann is in a privileged position to create real change. Change for the good of our clients and the world.”

“I look forward to bringing my brand experience to a new environment and learning from the diverse voices there. Rosh and the team are as experienced as they are dedicated to the creative output, the client partnerships and the people. I can’t wait to create with them.”

Gavan will be working on the Menulog, Centrum and Pymble Ladies College accounts.

 
 
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