M&C Saatchi has announced the promotion of Michael McEwan to lead the agency growth plan as CEO, of Australia & New Zealand.
McEwan joined M&C Saatchi Melbourne as Managing Director in late 2019 and has led the agency through a significant phase of business and creative growth expanding the client portfolio to include the Victorian Government, Origin and World Vision Australia, the agency said. In March 2021, McEwan and Sian Cook were appointed as joint national Managing Directors. Cook will soon be relocating to the UK and continue to have a consultancy role in the business.
McEwan will report to Justin Graham, CEO M&C Saatchi Group AUNZ.
“Michael has gone from strength to strength within the M&C Saatchi Group,” said Graham.
“Now elevated to the CEO role, he will run at multiple new business opportunities with our borderless creative offering.”
McEwan added, “Every day I’m reminded that creativity is still the single biggest competitive advantage in business, playing a powerful role in achieving big ambitions.”
The national restructure began earlier this year with the promotion of Emma Robbins to national Executive Creative Director, reporting into Cam Blackley, Chief Creative Officer. Michael’s new role will come into effect as of January 2023.
Robbins said, “I am super excited about the new structure and working to bring more connection and specialization across the Group.”
This promotion comes on the back of a big year for M&C Saatchi with new business wins for SLYP, NSW Department of Education, Federal Government Department of Social Services, and WorkSafe VIC.
