M&C Saatchi Group has launched a new documentary exploring equine welfare in Victoria’s thoroughbred racing industry.
Produced by THIS. Film Studio in collaboration with RCKT Co and Racing Victoria, ‘Here for the Horses’ was conceived by M&C Saatchi Group and leveraged the expertise of its collective of world-class specialist agencies. It was launched last week on Channel 7 in the countdown to the Victorian Spring Racing Carnival’s biggest events.
“We have seen first-hand the love, care and commitment that Racing Victoria, and the thousands of people associated with this industry, have for the horses in their care,” said Michael McEwan, Managing Director, M&C Saatchi.
“This is not just about racing. This is about an industry-wide commitment to horses and their life beyond the track. The impact horses can have within our community with Racing Victoria continually setting the highest standards in safety. This documentary provides a gripping behind the scenes perspective of that ongoing commitment.”
Hosted by AFL triple premiership hero Josh Gibson – a racing enthusiast who is forging a post-football career riding and working with horses – the documentary features some of the biggest names within the industry including champion jockey Jamie Kah, the voice of racing Bruce McAvaney and leading trainer Danny O’Brien among many others.
The ‘Here for the Horses’ documentary premiered on free-to-air Channel 7 on Thursday, 22 September 2022. An encore will screen on Channel 7 at 10.45am (AET) on Saturday, 1 October prior to the broadcast of Turnbull Stakes Day from Flemington.
To find out more about ‘Here for the Horses’, go visit.