The film stars and is directed by Spike Lee and features more than 40 legendary and contemporary Nike athletes.
In celebration of its 50th anniversary, Nike has released a short film directed by and starring Spike Lee who revives his Mars Blackmon character from the 1986 film “She’s Gotta Have It” as well as Mars appearing alongside Michael Jordon in a wildly popular Nike campaign spot.
“Seen It All” is a nice little piece of nostalgia for American sports fans in the form of a nearly 5-minute director’s cut film that features more than 40 legendary and contemporary Nike athletes, including Michael Jordan, Serena Williams, Tiger Woods, Kobe Bryant, Mia Hamm, and Megan Rapinoe.
The film begins with Mars passionately commenting on the epic sports moments and iconic athletes of the past 50 years, before turning to a young, confident protagonist named Zimmie who “conveys the raw optimism, pure energy, and unlimited potential that can be found in the next 50 years of sport,” says Nike.
The sports brand said in a statement: “Over the past 50 years, Nike has been a champion for athletes and sport and will remain true to that. Nike’s 50th anniversary isn’t about looking back — it’s about looking to the past for inspiration as the brand expands sport for a new generation.”
Full list of featured athletes in alphabetical order:
Andre Agassi, Giannis Antetokounmpo, Charles Barkley, Sue Bird, Sky Brown, Kobe Bryant, Joe Burrow, Luka Dončić, Kevin Durant, George Gervin, Kirk Gibson, Ken Griffey Jr., Mia Hamm, Sabrina Ionescu, Bo Jackson, LeBron James, Michael Jordan, Colin Kaepernick, Sam Kerr, Chloe Kim, Rayssa Leal, Blake Leeper, Kylian Mbappé, Ja Morant, Alex Morgan, Athing Mu, Rafael Nadal, Ronaldo Názario, Naomi Osaka, Steve Prefontaine, Megan Rapinoe, Ronaldinho, Cristiano Ronaldo, Joan Benoit Samuelson, Sheryl Swoopes, Diana Taurasi, Reilyn Turner, Serena Williams, Tiger Woods, Liu Xiang, Chen Ye.
If you haven’t seen it already, here is Mars and Mike hamming it up in a Nike classic.