Lexus has announced the launch of LEXUS Flight, a helicopter transportation service operated by Aero Toyota Co., Ltd., with service commencing on August 24, 2026.
The service uses a dedicated LEXUS Helicopter and is operated by Aero Toyota. According to the release, LEXUS Flight is positioned as the starting point for a new mobility ecosystem connecting land, sea, and air.
At the Japan Mobility Show 2025, Lexus unveiled its brand message, “DISCOVER―Imitate No One,” which the release describes as reaffirming the brand’s commitment to delivering one-of-a-kind experiences for each customer.
“Traditionally, the destination itself―and the experiences and activities enjoyed there―has been the highlight of a journey, while the time spent getting there has often been viewed simply as travel time,” the brand said in a release.
Lexus has previously introduced the LS Concept, a flagship concept featuring a six-wheel package, and the LY680 flagship yacht. With the addition of the LEXUS Helicopter, Lexus extends its mobility offerings to land, sea, and air.
The service combines chauffeur transport in a Lexus vehicle between a customer’s departure point and the heliport, air travel aboard the LEXUS Helicopter connecting cities and resort destinations, and travel aboard the LY680 yacht.
